Work From Home

How do Bloggers Continue Their Professional Development?


The Genius Blogger's Toolkit 2021

I’ve a confession to make: I used to be a little bit of a geek at college. I used to be the child who requested questions on a regular basis. What can I say? I beloved studying.

And I nonetheless do. Each a part of the method is thrilling for me – studying new issues, assembly new folks, and being impressed. So think about how excited I used to be once I left faculty and found my employers would really pay me to be taught. ‘Skilled Growth’ rapidly grew to become my two favorite phrases.

Sadly, being paid to attend conferences and keep in good lodges so I may be taught and community ended once I left the company world. And who pays on your skilled growth if you’re a blogger? That’s proper – you.

Working for your self means there’s no coaching and growth are who’ll pay to maintain your expertise updated. However as a result of I worth it a lot, I’ve stored investing in my very own skilled growth since going solo. And on this weblog put up I’m going to share a number of the studying alternatives the ProBlogger crew and I like to recommend.


Running a blog Programs and Sources

After all, an enormous a part of what we do right here at ProBlogger is present entry to free and reasonably priced content material that can assist you together with your running a blog. ProBlogger has greater than 8,000 free weblog posts and a full curriculum of 9 programs overlaying every part from Starting a Blog to Creating Content, Finding Readers, Building Community and Making Money running a blog. We’ve additionally acquired a group of helpful assets obtainable in our ProBlogger PLUS Member’s Library (free to affix should you’re not already a member).


Nevertheless, we’re the primary to acknowledge and embrace the truth that you possibly can’t be an skilled at every part and that inside the world of running a blog there’s so many alternative folks with their very own exceptional zones of genius. That’s why at ProBlogger, we love the Genius Blogger’s Toolkit, which is a collaborative bunlde of assets from a number of the most knowledgable running a blog specialists.


The Genius Blogger’s Toolkit

ProBlogger has contributed to (and been an affiliate for) The Genius Blogger’s Toolkit for years as a result of it represents such wonderful worth and gives a very accessible approach for bloggers to proceed to develop professionally.

The crew at Final Bundles has put collectively the most effective assets on all the subjects that matter to bloggers – mastering social media, monetization, creating and promoting merchandise, time administration and productiveness, rising an e-mail record, and a lot extra.

All-up there are 76 assets within the toolkit. The eBooks, eCourses, templates and workbooks alone are price a mixed $6,309.98. And on prime of that you simply get $300+ price of bonuses enable you run your weblog higher.

However the most effective half (and one of many important causes we participate every year) is which you could get the lot for simply $97. That’s about the identical as a course or just a few eBooks.

There’s even a full 30-day happiness assure, which implies you possibly can strive it out with none danger.


This yr Problogger has contributed a product referred to as “Workshops & Masterclasses” which is a group of 27 shows from running a blog specialists on their finest, most sensible methods and techniques recorded reside at ProBlogger Occasion.

  • Ruth Soukup – Pinterest Advertising 101: the three parts of the proper pin
  • Jeff Goins – Discover Your Running a blog Voice
  • Jadah Sellner – Create a Problem For Your Group
  • Pat Flynn – A Peek Inside Pat Flynn’s Grasp Content material and Promotional Calendar (& Create One, Too!)
  • Pamela Wilson – Create a Content material Occasion That Builds Your E-mail Listing
  • Nathan Chan – Subsequent-Stage Listing-Constructing Techniques
  • Natalie Sisson – Construct a Horny Gross sales Funnel That Sells
  • James Schramko – Promoting into Your Membership or On-line Course

To present you an thought of the unbelievable worth in The Genius Blogger’s Toolkit, you should purchase ProBlogger’s Workshops & Masterclasses individually for $99 USD (and it’s WORTH IT!). Or you will get it and the 75 different eBooks, eCourses, templates and workbooks alone for less than $97 USD (however for a strictly restricted time solely).

Right here’s the place you possibly can learn more and buy the bundle. However be fast – it’s solely obtainable till 11:59pm EST Monday twenty seventh September 2021.

The Genius Blogger's Toolkit 2021


Additional Training

A extra conventional and doubtless a bigger enterprise After I realised my conventional gross sales and advertising and marketing expertise had been in peril of being outmoded in a digital world, I enrolled in a Diploma in Digital Advertising. It wasn’t strictly running a blog associated, nevertheless it lined content material advertising and marketing, social media, promoting, PR, acquisition/conversion/retention methods and far more.

Do these expertise sound acquainted? They need to – I take advantage of them just about on daily basis to handle the ProBlogger and Digital Images Faculty blogs. I studied on-line for a yr to get my Diploma in Digital Marketing by the Institute of Direct and Digital Advertising within the UK. It’s pretty intensive, requires two assessments, and also you even must bodily sit two exams regardless of being an internet course. (My writing hand was virtually lifeless after writing with pen and paper for six hours.)

Would I do it once more? Sure. Certain, it was costly. However being taught business finest follow by certified professionals and getting a proper certification at a Bachelor Diploma degree was undoubtedly price it.


The final 18 months, with the appearance of Covid-19, has seen conferences and reside occasions largely curtailed. Actually in Australia, given lockdowns and border closures, ProBlogger’s annual occasion has been unattainable. Nevertheless some occasions have proceeded abroad and as on-line summits as an alternative.

Often, when you possibly can journey, however must pay on your ticket, airfares, transport, lodging and room service, you develop into very choosy in regards to the conferences you go to. Which is why ‘wanting native’ is your finest first choice.

I used to be fortunate. One of many first running a blog occasions I went to (a ProBlogger occasion, the place I met Darren for the primary time) was proper right here in Melbourne, Australia. After all, there have been different nice native occasions, however I’m proud to say I’ve been concerned with the ProBlogger Events right here in Australia for the previous 5 years. If you wish to get a style for ProBlogger Occasion you possibly can really watch Darren deliver his “Evolve don’t Revolve” keynote presentation from our ProBlogger PLUS Member’s Library.

If there isn’t a lot taking place in your native space, you could must look additional overseas. My first worldwide running a blog convention was BlogHer in New York in 2012. It was fairly an expertise for me. I acquired to fulfill plenty of bloggers, and be uncovered to new concepts and new methods of doing issues. I additionally discovered about sponsored content material tendencies (which was new to me on the time) that may quickly be heading to Australia.

One I want I may get to extra typically is Mike Stelzner’s Social Media Marketing World in San Diego. I used to be there in 2015, and appreciated the concentrate on social media, which was changing into an increasing number of part of a blogger’s on-line surroundings. Lately the agenda has expanded to incorporate extra content material advertising and marketing and a devoted stream for ‘creators’ corresponding to bloggers and podcasters. You’ll often discover Darren talking at this occasion – it’s one his favourites, too.

There’s one other one which isn’t strictly running a blog, however can provide you insights in regards to the varieties of selling expertise you possibly can contemplate – Hubspot’s Inbound in Boston. It’s the one the place I flew to the opposite facet of the world solely to get locked out of Seth Godin’s keynote. (Oops!)

Should you’re on the lookout for conferences, Social Media Examiner has a list of events being held around the world. There’s additionally a complete listing of 400+ worldwide digital advertising and marketing occasions at



Blogger Teams

Should you’re on the lookout for extra free recommendation and assist, Fb Teams is usually a unbelievable useful resource for brand new and superior bloggers alike. Whereas many Fb teams are arrange for paid programs (and due to this fact restricted), there are nonetheless loads of free ones.

ProBlogger Community is our free closed Fb Group the place Darren and I hang around with almost 10,000 bloggers. It’s a terrific place to ask questions, provide worthwhile ideas, and assist one another. It prices nothing to affix – you simply must reply three easy questions). And now we have tips on collaborating within the dialog that assist cease it from changing into spammy and self-promotional.

It’s additionally a terrific place to get direct enter from Darren. We direct most enquiries we get by way of our contact type to the group, so that you’re extra more likely to get his consideration this fashion.


Authentic Submit revealed Oct 6, 2017 up to date 23 Sep 2021.


What are another methods you’ve progressed your skilled growth since changing into a blogger?


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